We're experts in

Drive Experience

The Event Production Company delivers automotive events driven to new heights – from press launches, dealer training to corporate experiences. We collaborate with you to plan and produce your automotive event, whether it is a launch, dealer training or corporate experience – on-road, off-road or track.

Need help with your next event?

“We’re ready to make your next drive experience event great.”

Lead by the best

Sean Simpson manages our drive experience division which is a network of independent, international and professional racing drivers and instructors, male and female, based in the United Arab Emirates and South Africa.

Skilled instructors ready to get you moving

Our most important resource is maintaining a certified team of skilled instructors that conducts on-site, advanced, driver safety training programs, customer exercises and technical product analysis. These dynamic instructors come from diverse backgrounds, with the majority from motorsports, instructional and automotive design or event sectors.

We collaborate with you to plan and produce your automotive event, whether it is a launch, dealer training or corporate experience – on-road, off-road or track.

SEE WHAT WE DID FOR SHELL

Testimonials

Annie Kennedy
“This is without doubt amongst the best events that has been run anywhere in the world with Shell and Ferrari. It is through the dedication and support of your teams that we achieved this together as well as the professionalism of your crews”.